ยท3 min read

Pre-spring AC tune-up calls: catch them in March

The customer who calls in March for a tune-up is golden. Do not let it go to voicemail.

The pre-spring tune-up customer is a unicorn. They are planning ahead. They are price-tolerant. They are looking for a long-term shop relationship. Sending them to voicemail when they call to ask about a tune-up special is a future-customer-flushing event.